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Increasing online sales
Selling online has many clear benefits; reduced overheads, lower marketing costs and the ability to reach a wider audience to name a few. However it is not enough to put some products on a website and expect them to sell themselves. Selling online is an ongoing process, which takes work and a great deal of [...]
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Europe convenience stores: A reference
A convenience store can be defined as: A small retail store that is open long hours and that typically sells staple groceries, snacks, and sometimes fuel. If you are looking to introduce your product to new countries in Europe, through stocking them on the shelves of convenience stores, it can be beneficial to know the [...]
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Sweets & Snacks Expo preview
The Sweets & Snacks Expo takes place 8-10 May in Chicago, US. The 2012 Sweets & Snacks Expo, sponsored by the National Confectioners Association, is the largest confectionery, cookie and snack show in the Americas featuring more than 540 companies showcasing confectionery and snack products at one time, in one place. The Expo serves as [...]
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Sweet samples
As sister brand to Haribo, Maoam was introduced to the UK market in 2001 and has experienced significant year on year growth ever since, becoming one of the UK’s leading soft and fruity chew brands. In 2011 sales continued this trend, increasing year on year by 10.6% in value and 7.8% in volume terms. Key [...]
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Chocolate trends
International sales of sugared sweets and chocolate continue to rise at a steady pace as the demand for confectionery in developing regions such as the Asia Pacific region and the Middle East rises. Some sectors within established markets such as the US and Western Europe are in decline and here new technologies and sweet concepts [...]
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Salty snacks
Despite suffering from both falling numbers of users and a slight drop in volume sales, value sales within the crisps, nuts and salty snacks market continued their upward trend in 2011. The combined total value of the market in 2011 stood at £3.18 billion, with crisps and salty snacks representing around 90 per cent of [...]
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ISM innovations
The trade fair was a resounding success for the 1,412 suppliers who exhibited at the 42nd International Sweets and Biscuits Fair (ISM) in Cologne from 29th January to 1st February 2012. A decisive factor for the success of the fair was once again the high level of decision making authority of the approximately 35,000 trade [...]
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What can the industry expect from new Spanish confectionery association Produlce?
Five associations of the sweet market have become together into a new association, the Spanish Confectionery Association (Produlce). It is created with the specific mission of representing and protecting the interests of the confectionery sector and to work together to strengthen the image of each one of the categories.
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Does the industry use loopholes to advertise to children?
According to the Children’s Food Campaign (CFC) and the British Heart Foundation (BHF), junk food companies are using loopholes in advertising rules to bombard children with unhealthy food messages online.
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Stagnant sales for the European confectionery market over the past four years
There seems there is little sweet news for the European confectionery market at the moment. The latest research from Mintel on the sugar and gum confectionery market in Europe reveals that in the Big 5 European countries, sales of sugar and gum confectionery have remained stagnant over the past four years (2008-2011), from €8.6 billion in 2008 to an estimated €8.9billion in 2011.
Spreading Glee, internationally
Verve, the US natural chewing gum manufacturer, has announced a new partnership with Community Foods to distribute Glee Gum in Europe. Based in London, Community Foods will serve European wholesalers and retailers with Glee Gum products, effective immediately.
Glee Gum is natural chewing gum with no artificial colouring, flavouring, sweeteners, or preservatives. It is the only gum in North America made the old-fashioned way, with chicle— a natural tree sap harvested sustainably from the rainforests of Central
America. Once all chewing gum was made with chicle, but today most gum is made entirely from synthetic materials and is packaged in recycled cardboard.
“We are thrilled for the chance to launch the line in Europe,” says Deborah Schimberg, president and founder of Verve.
Community Foods exports throughout Europe and have already, they have secured distribution of Glee Gum in countries from Norway to Latvia. Glee Gum’s European boxes feature ingredient translations in French and German, as well as a seal of certification from the Vegetarian Society of the UK.
Verve has also expanded the brand with two new, sugar-free varieties. In response to growing consumer concern over artificial sweeteners like aspartame, Sugar-Free Glee Gum is the only gum in the US sweetened naturally with 100% xylitol extracted from American birch trees. The xylitol in Sugar-Free Glee is extracted using a wood-based integration process for 84 – 99% less impact on the environment than conventional methods of xylitol production.
Tagged with: chewing gum, Europe, glee gum, natural, retail, sustainable, verve, wholesale
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