Feature article
Emerging economies drive gum sales
Global retail value sales of gum totalled $26.4 billion (€19.5bn) in 2012, up two per cent on 2011 (constant 2012 prices/fixed 2012 exchange rates).
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Sweet Sundays promotion
With a host of blockbusters set to grace the silver screen for the second half of this year, Mars Chocolate is launching its Sweet Sundays promotion, giving away a cinema ticket on a Sunday to consumers.
5p levy for chewing gum?
There have been proposals to introduce a 5p levy to chewing gum in Wales.
Golden Popcorn targets fast growth
Golden Popcorn, the Northern Irish snack foods business, is growing sales of cinema style popcorn in Britain and Republic of Ireland as part of a new growth strategy.
Halloween drives sales
Swizzels Matlow is gearing up for a sell out Halloween season and hoping to top last year’s sales increase of 16.7%.
Rowntree’s celebrates 150 years
The confectionery company that helped change the way the United Kingdom and the rest of the world eats chocolate is celebrating its 150th anniversary this month.
Rise in sales for Thorntons
Thorntons has reported a rise in sales as it tries to return to profit.
First UK biscuit wrapper recycling scheme
United Biscuits has teamed up with TerraCycle UK to launch the McVitie’s Biscuit Wrapper Brigade.
Fairtrade Maltesers hit UK stores
The first packs of Fairtrade certified Maltesers are now available in stores, in the same year that the UK’s 3rd largest chocolate brand celebrates its 75th anniversary.
Fisherman’s Friend sales buck trend
January’s TV advertising campaign by Fox Kalomaski Crossing enabled Fisherman’s Friend to increase its sales over a two-month period by 14% while the rest of the medicated throat sweets market declined by 10%.
New campaign for McVitie’s Medley
McVitie’s Medley is mixing it up again with an advertising campaign that will build consumer awareness of the biscuit and cereal bar and grow sales for retailers.
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