Nestle has launched its own version of Willy Wonka’s golden ticket with the biggest on-pack promotion for the Kit Kat brand. The campaign offers consumers 10 chances to win £10,000 by finding a red wafer, along with a golden ticket, inside a pack.
The in-store baking industry is one of the fastest growing bakery sectors in Europe and inclusions specialists Pecan Deluxe Candy (Europe), has extended its range of products to help it respond to retailers’ demands for a wider range of ingredients.
Hancocks Cash and Carry has launched a range of value chocolate countlines with low retail prices. “While some shoppers will remain loyal to a particular brand whatever the price, others are seeking a better value taste – our new range of countlines will effectively serve the value end of the market,” says Jonathan Summerley, Hancocks purchasing director.
The British Retail Consortium (BRC) has revealed the biggest sales drop in its history. BRC said total sales for March were down 1.9% from a year ago, the steepest decline since it began its monthly survey in 1995.
A new Key Note report entitled ‘Confectionery’ looks at the UK market for chocolate and sugar confectionery.
The Secretary of State for Business has launched a major public consultation that gives local shops the opportunity to explain which regulations that cause them a burden should go.
Mars has teamed up with McVitie’s Cake Company for the launch of Twix Caramel Slices to combine the best of the chocolate and cake slice world.
Procter & Gamble has sold the Pringles crisp brand to Diamond Foods, the US snacks group that owns Kettle Chips.
The latest quarterly grocery share figures from Kantar Worldpanel show a dip in the growth rate of 1.3% down to 2.6% on 20 March 2011. The grocery price inflation has continued to increase and now stands at 4.0%. This is the first time that the market growth rate has fallen below the inflation rate since July 2009.
Galaxy has added to its product range with the introduction of Galaxy Bites, available to the trade from the end of April. The bitesize portfolio already includes Maltesers, Minstrels, Revels and Galaxy Counters which was launched last year.